Philadelphia Museum of Art – South Asian Art

FGreat were delighted to be invited to produce a piece of content about the Philadelphia Museum of Art’s new South Asian Galleries, one of the most significant collections of its kind in America. Our objective was to make the reinstallation the most inspiring so far and to celebrate the reopening of a space that was entirely re-conceptualised after a major renovation, the first in 40 years.

 

Working with both 3D projection and photograph of the show’s main pieces, we developed a 30 second film that recreates the ambience in which paintings, sculptures, textiles and ornate works from different civilisations are displayed. The content uses detailed images of the exhibition’s highlights – such as part of a 16th century South Indian Temple Hall and a dancing Ganesha sculpture from the 8th century – to position the new galleries as a must visit place.

 

The result is a delicate piece, with vivid soundtrack, that invites viewers to immerse themselves in diverse cultures, travelling from Tibet and Nepal through India and even to Iran, Thailand, and Cambodia through 2,000 years of art.