BOSCH – Channel 4 – Sunday Brunch Idents

FGreat were invited for the third consecutive year to be the post production house for Bosch Home UK‘s series of sponsorship idents, played on Channel 4’s programme Sunday Brunch, a successful show that makes Sunday mornings more vivid with tasty cookery, celebrity guests and music.

 

In the 5-second long films, Bosch products are brought to life and play characters with distinctive voices. They talk to each other, highlighting their qualities as well as arousing audience’s curiosity to discover them. Humorous chat sets the tone for the content, a way to keep up with the casual atmosphere of the show.

 

The deliverables were a partnership with award-winning directors Bert&Bertie and creative agency Bonfire. The result was a funny set of idents that effectively get the message across about how Bosch products make viewers daily lives easier.